Invisible barcode sends info to mobile phones

Fujitsu have announced a completely new barcode that’s invisible to the naked eye, but which can be read by mobile phones. The new barcode can encode info such as a URL, which can be decoded by the mobile phone, enabling web-based content to be downloaded onto the phone. As the picture shows, the idea is to get more information about a product simply by waving a mobile phone over it, or over related publicity material.

via: Mobilementlism